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location data
  Just as a well-constructed garment can be tailored to fit you perfectly, a well-constructed software application can be tailored to fit your business perfectly. Not only is Geopointe the most popular mapping application on the Salesforce AppExchange, it’s the only app that offers APIs that enable developers to seamlessly integrate our powerful off-the-rack features...
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Part 5 | #BoostYourBusiness Series Health care is always advancing. Fitness brands are turning to tech. Coming from forward-thinking industries with such extensive growth, is it any wonder why companies in these fields have recently turned to location data to boost their bottom-line? Like the previous industries covered in the #BoostYourBusiness series, businesses in this...
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The Road to 500 Reviews (and, a few Favorites!) It’s, 6:52 a.m. at Geopointe Headquarters and something big has just happened for this once small startup – “Geopointe now has OVER 500 reviews,” Technical Support Rep, Kyle Waller announces to the entire company via Slack, the messaging app. The announcement is met with a wave...
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Part 4 | #BoostYourBusiness Series Geolocation data has a proven track record in many industries, some that have several clear-cut applications for technologies that companies like Geopointe have to offer. Such is the case with companies in the insurance and financial sectors – two industries hyper-focused on numbers. And, with such a numerical focus, location...
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Meridian Leasing serves several industries to deliver custom solutions to organizations across North America. “At the core of our business, we take industry-specific challenges and build programs and solutions tailored to the business’ needs. For that reason, it’s critical for us to build and deploy a world-class marketing machine to support and drive sales as...
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  How wonderful would it be to take the guess work out of trying to determine consumer behaviors; why they are buying, what they’re buying and where they’re are coming from. Luckily you can by applying a few fundamental location data practices. But, to get the full benefits from data-driven analytics, companies first need to...
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Part 3 | #BoostYourBusiness Series Location data technology has become a go-to tool in the corporate world, and with it’s proven ability to generate revenue for businesses, it’s no wonder why. However, that same bottom-line success can cause some nonprofit organizations to view location data as a money-making service that doesn’t align with their mission....
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There is no shortage of marketing tools available these days, with digital resources that claim to be the key to boosting revenue popping up left-and-right all over the industry’s online landscape. But few categories are as directly applicable to marketing – both B2B and B2C – as location data tools. After all, when you leverage...
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Part 2 | #BoostYourBusiness Series The way people are getting their groceries is changing rapidly as technology evolves and companies learn more about consumer shopping habits. With food delivery services slowly claiming a large chunk of the grocery market and one of the largest grocery chains, Whole Foods, being acquired by tech-giant Amazon, it seems...
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Part 1 | #BoostYourBusiness Series According to a recent survey performed by the Pew Research Center, 95 percent of Americans now own a cell phone. Of those, 77 percent own a smartphone.[1] With the majority of the population constantly connected to the internet on their mobile phones, the many ways business can use location data...
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