Part 3 | #BoostYourBusiness Series Location data technology has become a go-to tool in the corporate world, and with it’s proven ability to generate revenue for businesses, it’s no wonder why. However, that same bottom-line success can cause some nonprofit organizations to view location data as a money-making service that doesn’t align with their mission....Read More
There is no shortage of marketing tools available these days, with digital resources that claim to be the key to boosting revenue popping up left-and-right all over the industry’s online landscape. But few categories are as directly applicable to marketing – both B2B and B2C – as location data tools. After all, when you leverage...Read More
Part 2 | #BoostYourBusiness Series The way people are getting their groceries is changing rapidly as technology evolves and companies learn more about consumer shopping habits. With food delivery services slowly claiming a large chunk of the grocery market and one of the largest grocery chains, Whole Foods, being acquired by tech-giant Amazon, it seems...Read More
Part 1 | #BoostYourBusiness Series According to a recent survey performed by the Pew Research Center, 95 percent of Americans now own a cell phone. Of those, 77 percent own a smartphone.[1] With the majority of the population constantly connected to the internet on their mobile phones, the many ways business can use location data...Read More
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